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I recently bought a Mac Mini online and the experience was seamless! Purchased it last week and was kept up to day on which day to pick it up. Got the notification and went to the Apple store on George St. I was greeted by friendly staff and they said to sit and wait for a bit as someone was coming downstairs with my order. Sure enough, a few mins later someone came down, checked my ID and I got my Mac Mini! Great experience!

This is my worst shopping experience ever. This is the most unpleasant spending in the Apple Store ever. The bad attitude of several of the salesmen ruined my mood of the day. I came to your store to spend money, not to see you make a face of me. I want to trade in my old macbook. I've paid for it and I'm going to take my new macbook with me. Then the sales suddenly asked me to remove the sticker on the back of the screen. Let me deduct it? This sticker is not so easy to buckle. I need alcohol to sterilise paper towels. I'm at a loss in the store. What made me most angry was that a male salesman suddenly came. He told me righteously that I had to complete this job, and you should complete this before you trade in, and this is not our job to help you do it. Then why didn't you tell me this earlier? If you tell me in advance, I will definitely deal with it and come back to trade in. So let me deal with this problem with my bare hands in the store? Fortunately, the female salesperson who helped me trade in was better. She said that it was her problem. Find a disinfectant paper towel to help me wipe it clean together... again this is the worst shopping experience ever.

I bought my Apple Watch Series 10 brand new six months ago and have experienced several issues since then. 1. The watch shows an incorrect remaining battery percentage, sometimes becoming stuck at a single value such as 1% or 100% for an entire day until the battery completely drains. 2. At times, the watch fails to turn on and becomes stuck in a loop, repeatedly powering on and off while displaying the Apple logo. I dropped my watch off for repair on 2 January and received it back on 10 January. I used it for only three hours before the same issue appeared again. After charging the watch for one hour, the battery level became stuck at 57% and did not increase. I will return to the Apple Store on George Street tomorrow within 24 hours of picking up the watch. I expect Apple staff to explain why my watch was sent for repair but not properly repaired. I do like Apple products; however, Apple’s (Mr Cook) values seem to be applied differently depending on individual employees’ understanding.

Very disappointed with the customer service from Sarina. The issue was not that my request was difficult or impossible — it was her attitude throughout the interaction. When I asked for a receipt from last year, she immediately told me it was impossible and only records from the past two months could be accessed. Her tone was impatient and dismissive, making it feel like she simply wanted to end the conversation rather than genuinely help. It was only after I challenged the information and explained that I had successfully obtained an older receipt before that she finally agreed to check. A good customer service representative should be willing to listen, verify information, and treat customers with respect, even if there are limitations. The lack of patience and willingness to assist was disappointing, especially at an Apple Store where a high standard of service is expected.

I had a very unpleasant experience at the Sydney Apple Store on 29 September 2025 at 7:37 pm. I was testing two different models of AirPods, spending about 30 minutes in total to compare sound quality and features. When I started trying the Live Translation feature (less than two minutes in), a middle-aged male staff member (black hair tied in a small ponytail, riding a scooter inside the store) interrupted me in a very rude and unfriendly way. 😡😤🤬He stared at me and said: “This is for trial, not for you to use!” and then asked another employee to take the headphones away. After that, he continued patrolling the store with sharp, hawk-like eyes, as if looking for the next customer to treat the same way. This behavior was extremely unprofessional and made me feel very uncomfortable. I had originally planned to purchase, but after this experience, I completely lost interest. I walked out with no mood to buy anything at all.❗❗❗ Apple is supposed to be customer-first, but this was disappointing and disrespectful. He stared at me and said: “This is for trial, not for you to use!” and then asked another employee to take the headphones away. This was extremely unprofessional and made me feel very uncomfortable.🤏🏻👎🏻👎🏻👎🏻 I fully understand demo units are for trial, but I was clearly just starting to test a new feature. Apple is supposed to be customer-first, but this experience was disappointing and disrespectful.

I had a very disappointing experience at this store. I came in simply to buy an Apple Pencil and needed help confirming which one was compatible with my iPad. At the entrance on the ground floor, a staff member briefly spoke with me and directed me to go upstairs. However, after arriving upstairs, no one came to assist me. I asked several staff members for help but was repeatedly told they were busy. Eventually I approached another staff member who appeared to be coordinating the floor. She told me to stand in a specific place and wait while she found someone to help me. I followed her instructions and waited there for around 15–20 minutes, but no one came. The staff member who asked me to wait later walked away to assist other customers, and even though several employees were gathering and talking together, no one checked on me. I stayed where I was told to wait, unsure if anyone would ever come to help. After waiting a long time with no follow-up, I had to approach another employee for the second time before someone finally assisted me. I understand that the store can be busy, but asking a customer to wait and then providing no follow-up reflects very poor service management. My previous experience at this Apple Store was normal, but this experience even really so disappointing.

Great time - Booked into Genius Bar to check on my AirPods which seemed significantly quieter than in the past. As well as a 10 year old MacBook Pro which seemed to finally be on its last legs, hoping for any diagnostics on both and to potentially trade in an iPad I didn't end up using much. Had fantastic service from Cam, Gert and James! Cam ran diagnostics on my AirPods and found something was up with them and just gave me new AirPods! (I wasn't expecting that. Kept the old case, but besides the point, problem was automatically solved). Gert helped check what was happening with my old MacBook and gave me some tips on how to not loose my documents. James was extremely helpful in helping me swap a new iPad I'd barely used for a new MacBook. Asked all the right questions around what I'd be using for, didn't try to upsell unnecessarily. Fantastic service from them all and Apples conditions. #wouldrecommend. Thanks guys.

Yesterday, I was landed from Gold Coast to Sydney because I had a few important things to take care of in Sydney. After that, I went to the Apple Store to trade in my old phone for an iPhone 17 Pro. I was assisted by John, a staff member from Fiji, who was incredibly helpful, patient, and professional. The process took some time because I had a few issues with my iCloud account, and my schedule was very tight since I had to be back at the airport by 7PM. Despite that, John stayed patient and helped me through everything until it was all sorted smoothly. Service like this truly means a lot, especially when someone is stressed and rushing between places. I really appreciate John’s kindness, effort, and outstanding customer service. Apple is lucky to have someone like him on the team. In the end, I made it safely back to Gold Coast. Thank you, John. You were amazing 🤍